With roughly 400 million users as well as an average if over 500 million Twitter posts transmitted on a daily basis, without any doubt, Twitter has been considered as one of the most renowned social media networking sites these days.

Yearly, more and more users become so engrossed in it, various brands have been employing it for an outstanding client service, fostering relationships with their clients, product and service promotions, product feedback and bolstering business and company’s online reputation in general. For most consumers, it appears that they find Twitter as the place where they could obtain all sorts of information about almost all things, where their voice can be heard and where they could freely share their thoughts and feedbacks on various topics.

Truly, Twitter is an ideal site where lots of information is disclosed. Business owners can easily and affordably promote their brand and services easily with millions of potential customers around the globe; it makes it a lot easier to get to know people’s opinions and preferences, and making friends internationally is made possible too. It seems life becomes a bit easier with Twitter.

Why do Twitter users like tweets? Here are a few reasons for Twitter likes:

• Likes on Twitter can provide greater opportunities to attract new followers. In addition, there are some Twitter users who like contents or posts of those whose attention they’re engrossed to captivate.

Needless to say, everyone would like to get noticed online since this form of interaction could work with influencers in your field, for instance, once they notice you and then there’s this possibility that they may view your profile and follow you.

• Twitter likes can provide some sorts of testimonials. Many brands like tweets that offer any type of pleasant recommendations or feedback regarding their product or services in order to provide accessible resource for those searching for such comments.

Indeed, this could also be employed to any kind of tweets, such as for those looking to accumulate a specific kind of tweet.

• Approximately 60% of Twitter users use mobile devices when accessing this social media platform, more than that, a lot of users do not have the time to read very long pieces of articles or content, so bookmarking or simply liking tweets gives them the chance to go over it later when they have the time to do it on a laptop or personal computer.

Twitter likes are sometimes used a bookmarks to form reading lists which will be read and reviewed at a later time.

Another reason is stating gratitude. Since it is time-consuming to reply to all comments to their shared posts or contents, some users use “likes” on Twitter to show gratitude. This means appreciation to any feedback.

• Lastly, likes on Twitter are good way of keeping track of your most preferred contents or posts. People commonly like the tweet they love reading. And, since you love those posts, there are times you re-read them. All the posts you liked are saved altogether and this prevents them from getting lost.